Delivering an online shopping boom
It’s been a record-breaking year for eCommerce. Working alongside retailers to live up to new customer expectations, Australia Post has seen firsthand how online shopping is evolving across the country. Here’s how these trends are changing the way we shop.
Video: The Australia Post logo appears on a red screen.
Video: A red Australia Post van drives along a road in an outback setting, with red dirt on each side of the road and green bush beyond.
Text appears over the footage which turns into a red background: The pandemic has been as much an economic challenge as a health challenge.
Video: Shelves in a warehouse stocked with Australia Post ULDs and Cartons.
Text appears over the footage: As lockdown restrictions impacted many retailers, Australia Post provided a lifeline.
Video: Scene of warehouse with heavily stocked shelves.
Women’s hands shown closing a white satchel.
Someone flips through clothing hanging on a rack.
Text appears over the footage which turns into a black background and then into more video footage: Enabling them to continue to trade and service their customers online.
Video behind text: Female Australia Post employee passes a parcel out through a doorway at a business hub, to waiting hands.
Video behind text: In an Australia Post retail store, a Female employee hands a yellow parcel over the counter to a female customer.
Video behind text: Scene of small Australian flag hanging behind a pile of letters.
Video: Wide angle view of busy Australia Post parcel sorting facility.
Video: Female Australia Post employee hands a carton to a male Australia Post employee in parcel sorting facility.
Text appears over the footage: Consumers also turned to online retail, many for the first time, inspiring a boom in eCommerce.
Video behind text: Parcels being scanned and placed on a conveyor belt.
Video behind text: Female Australia Post employees looking at screens in a parcel sorting facility.
Video behind text: Australia Post employees collect cartons off a conveyor belt.
Video behind text: Scenes of conveyor belts moving parcels around.
Text appears over footage of a smiling female Australia Post employees wearing safety vests: Between March and August 2020, over 8.1 million households shopped online.
Video behind text: Forklifts moving in a warehouse, next to a parked red Australia Post truck, which has parcels packed inside.
Video: Postie wearing yellow helmet in safety vest, opens a yellow vehicle door which reads “Powering online shopping”.
Text appears over footage of a smiling female Postie wearing helmet: Through it all, Australia Post has delivered over 80% of the nation’s e-commerce.
Video behind text: Postie riding bicycle down suburban street with wide green nature strips and trees.
Video behind text: Male Australia Post employee carries a parcel from a red van towards a suburban house.
Video behind text: Metal cages filled with parcels.
Video: Conveyor belts moving parcels along.
Video: Fleet or red Australia Post vans parked side by side.
Text appears over footage of red vans: Delivering for Business.
Video behind text: Model on computer screen posing in fashionable dresses.
Video behind text: Female looking at dress hanging on a clothes rack.
Video: Male Australia Post employee puts out “Thank You” sign on pavement outside Australia Post retail store.
Video: Collage of female Australia Post employees smiling inside Australia Post parcel sorting facilities.
Text appears over footage of smiling female employee: Delivering for Australia.
Video behind text: Female Australia Post employee talking.
Video behind text: Two female retail staff working together.
Video behind text: Female wearing white short smiling in a studio with photography equipment and clothes on a rack behind her.
Video: Background turns white then red and the Australia Post logo appears on top of the red screen.
- Australian eCommerce reached record highs this year, and continues to see unprecedented growth.
- Australia Post helped businesses and customers make the most of online shopping channels.
- With new online shoppers appreciating the joy of receiving a parcel1, changing shopping habits may shape the future of eCommerce.