Direct mail can help you connect with customers

In an age of information overload, mail plays a unique role in the communications mix - as a highly effective way to reach current and prospective customers.

We commissioned Accenture to produce a research report, Mail's Role in the Digital Age, which shows that mail grabs attention, creates a connection and builds trust.

81%

of consumers open and read their mail immediately

74%

of Australians give mail their full attention

65%

of Australians read every piece of mail they receive

How to create & send direct mail

Planning and implementing your direct mail campaign is a 4-step process.

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