Key insights from the 2019 eCommerce report

Over 73% of households are buying online.

39% of shoppers reported hearing about sales events by direct email marketing, proving it to be the most effective marketing channel.

Next-day deliveries have grown 31.7% year-on-year (YOY), and more than 62% of these are fashion related.

Black Friday / Cyber Monday is the biggest week for eCommerce purchases in Australia, up 28.7% YOY.

Download the FY19 eCommerce Market Update

Growth in online spending continued into 2019 and now sits at 10.5% of total retail spend.
 
Discover what online shopping trends we saw in the first half of 2019 and how you can prepare for the biggest shopping events of the year.

Stay updated on Australia's online shopping growth and trends

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