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Insights shaping the future of eCommerce

Dive deep into generational shopping habits, regional shifts, key trends and the role of agentic AI in the future of eCommerce.  

32%

32% would choose one retailer over another if they offered out-of-home collection.1 

75%

3 in 4 shoppers say that a good delivery experience makes them shop online more often.1 

85%

85% of businesses are taking steps to prepare for a future powered by AI agents.1 

Discover more eCommerce trends           

Explore customer shopping insights.

Smarter shipping solutions to help you scale

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Discover how top businesses succeed

Explore practical blogs, guides and success stories to help shape your own eCommerce story.

eCommerce Sale Event Calendar

Get the dates, insights and tools you need to turn every eCommerce sale event into a growth opportunity for your business.

November 2026 Event Calendar

View full July to December calendar (PDF 5MB)

02

Recreation Day (TAS)

03

Melbourne Cup Day (VIC)

A key retail moment for fashion, millinery, party supplies and food. Offer themed promotions in the week before Cup Day to get involved.

08

Diwali

The Festival of Lights is celebrated widely across Australia’s South Asian community, with traditional clothing, jewellery, home décor and sweets among the most popular gift categories.

09

National Recycling Week

With sustainability front of mind for shoppers, lead with reusable or eco-friendly products this week. It’s also a great time to review your own packaging and delivery practices.

11

Singles Day

Originally a Chinese celebration of singledom, 11.11 has grown into one of the biggest online shopping events in the world. Small and mid-sized brands perform well, particularly those offering electronics, fashion, beauty and home goods.

Remembrance Day

On this day of national reflection, brands with a meaningful connection to veterans and community causes have a genuine opportunity to acknowledge the day with care and sensitivity. This is the time to hold off on product promotions.

26

Thanksgiving (USA)

27

Black Friday

Black Friday is a retail phenomenon you can’t afford to miss, with hordes of shoppers hanging out for this massive sale event.

Green Friday

If you run a sustainable business, stand out with your eco-credentials instead of big discounts. Promote your sustainable packaging, ethical sourcing or carbon neutral delivery options and let shoppers who care about impact find you easily.

28

Small Business Saturday

AFLW Grand Final

30

Cyber Monday

Shoppers who have spent the Black Friday weekend researching deals may need a new reason to convert. Think differentiated offers, free shipping, exclusive products or time-limited discounts on key categories.

Fuelling success: what our business customers are saying

1 Australia Post eCommerce Report 2026