Nostalgic Tinned Fruit Labels Minisheet Collection

9024502INT

Product overview

  • Limited edition of only 120
  • Four exclusive gummed minisheets with foiled numbering and fruit recipes
  • Beautiful presentation folder

Nostalgic Tinned Fruit Labels Minisheet Collection

Nostalgic Tinned Fruit Labels Minisheet Collection
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9024502INT
$ 45.00
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From the 1920s to the 1950s, Australia was a major food exporter, including tinned fruit, especially to British markets, to which Australia had privileged access. From the 1960s, increased global competition led to the start of a downturn. This stamp issue presents three vibrant tinned fruit labels from around the 1940s and 50s, spanning brands and canneries from major Australian fruit-growing regions.

Most of Australia’s pineapples are grown in Queensland; 66,069 tonnes of pineapples were produced there in 2019. The Great Northern Cannery, Cairns, began operating in 1950, establishing its evocatively named “Amber Glow” brand. A shortage of labels, cartons, and cans, however, meant that canning was suspended in 1954. The financial impact of this was dire, and cannery ownership was transferred from local growers to a state statutory marketing authority, the Committee of Direction of Fruit Marketing (COD) that same year, before closing in 1957. The Amber Glow brand was processed for a time by Queensland Tropical Fruit Products (now Golden Circle), at its Northgate cannery, which was also under the umbrella of COD at the time.

The Goulburn Valley, in Victoria (comprising areas such as Shepparton and Kyabram), produces around 90 per cent of Australia’s pears, as well as stone fruit, apples, cherries, and grapes. Peak times saw it buy fruit from around 200 local growers. In the late 1970s, Henry Jones and Co. acquired 49 per cent of the cooperative, then 100 per cent by 1983, at which time the KY brand was discontinued. The Kyabram factory is still operating (producing sauces) and celebrated its centenary in 2022.

Canned fruit production in New South Wales began in tandem with irrigated agriculture in the Murrumbidgee-Murray area, in the early 20th century. A cannery was opened at Leeton, in 1914, by the state government. In 1935, the cannery converted to a cooperative, which saw the creation of the “Letona” brand. In 1940, the Leeton cannery processed 419,609 tins of peaches in a single day, for which it claimed a British Empire record. Letona’s fortunes declined in the 1970s, and despite government and public efforts to save it, the company ceased operations in 1994. Today, Leeton is still a hub for agriculture, and around 180,000 tonnes of fruit is grown there every year – about 30 per cent of Australia’s total production.

This collection is limited to 120. It includes four exclusive minisheets with foiled numbering.



Features:
  • Folder measures 192mm (W) x 265mm (H)
  • Minisheets measure 80mm (w) x 170mm (h)

Background information, technical details and gallery images on all our latest stamp issues are available on the Australia Post Collectables website.

  • Issue date: 20 November 2024
  • Issue withdrawal date: 31 December 2025

Visit the articles section of the Australia Post Collectables website for additional content relating to stamp issues, including interviews with experts and designers.

To ensure you have the correct postage for sending your letter or card, please check our up-to-date postage rates.

Visit the articles section of the Australia Post Collectables website for additional content relating to stamp issues, including interviews with experts and designers.

To ensure you have the correct postage for sending your letter or card, please check our up-to-date postage rates.

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