Dog safety campaign hero video transcript

Video Audio
The video opens on our hero dog, 'Ernie' a tiny Jack Russell, sitting innocently at the front gate of his yard. A 'Beware of the Dog' sign is positioned on the gate above his head. Wind in the background.

Next shot is of another dog, a French bulldog, chewing on a bone in his front yard.

Dog chewing noises.

Third shot is another dog, a chocolate Labrador, playing in his front yard with his head in an old boot.

Dog drooling noises and bird chirping noises in the background.

The fifth shot is of a beautifully manicured blonde poodle with a pink ribbon around her neck. She is relaxing on the floor and then suddenly her head turns direct to camera displaying a very nonchalant expression on her face. Sound stops

We are introduced to our postie in this next shot who turns a street corner to face the camera and begins driving down the street doing his rounds from house to house.

A beep beep sound from the motorbike and suddenly tense and overly dramatic music begins playing creating an atmosphere of suspense.

Our hero dog Ernie begins barking at the gate and runs off.

Suspenseful music

The chocolate Labrador pulls his head out of the boot and looks up alertly.

Suspenseful music

The French bulldog stops chewing on his bone and also alertly looks up.

Suspenseful music

Each dog hears the postie and begins running to get into postition.

Suspenseful music

The chocolate Labrador begins pulling on a rope which is attached to a tree holding a bucket of water which he is to use as a booby trap for the postie.

Suspenseful music

We see our postie getting closer to the house.

Suspenseful music

The French bulldog is now sitting on a bucket next to a plank of wood which has been set-up as a catapult with a bucket of yellow paint on one end, ready to launch at the postie.

Suspenseful music
Another shot enters screen which shows jumper leads coming out of a car in the driveway set-up as another booby trap, attached to the letterbox. We see our Poodle in the drivers seat with an innocent yet menacing look on her face. Suspenseful music

The poodle starts the engine of the car, in doing so, electrifying the mailbox.

Suspenseful music
Our postie is nearing the first house of the street. Suspenseful music

Ernie the hero dog runs quickly to his kennel which is actually the entry to his underground lair.

Suspenseful music

We see a close shot of Ernie in his private elevator going down to the lair.

Suspenseful music

We see the back of a large 'evil masterminds' chair facing a stalker wall. The wall is covered in Australia Post news articles of dogs 'taking down psoties', '280 dog related incidents in 2015', calling cards, trophies consisting of postie gloves and torn pieces of their uniform, blueprints and a large picture of the hero postie.

Suspenseful music

The chair slowly turns around to reveal Ernie the not so innocent looking Jack Russel.

VO: Don't let your dog become your postie's worst nightmare

End frame: Australia Post and Star Track logos. Super: Protect your postie and your neighborhood by securing your dog.

Cheeky dog bark